embroidery business

8 Steps to Get Your Business on Twitter

Posted by: Kim Randall on Tuesday, September 6, 2011

Sometimes the hardest part of adding something new to any marketing campaign is simply the fact that people don't know how to begin. With Social Media moving as rapidly as it is, businesses need to begin getting serious with their Online presence. Whether you're goal is to use specific platforms to promote sales, use it as a customer service tool or to become the leader within your industry; one thing will always be the same for everyone.... You have to create an account.

AMAYA in Local High School

Posted by: Melco on Friday, August 26, 2011

Rock Canyon High School students are using AMAYA embroidery machines to operate their own lettering and design shop. The program is geared toward helping build career skills in entrepreneurship and business. Click the following link to watch a short video:

 

 

http://www.9news.com/video/default.aspx?bctid=1116552529001

 

The New Generation of Letterman Jackets

Posted by: Matt Gould on Friday, August 12, 2011

High school students today no longer have to settle for the same old "cookie cutter" style letterman or varsity jackets that retailers have offered to their customers for the past 60 years. The “New Generation of Letterman Jackets” is targeted directly at the current and future high school student market.

9 Tips for a Better LinkedIn Profile

Posted by: Kim Randall on Tuesday, August 9, 2011

Most of us have a LinkedIn account, but let's be honest, how many really know what to do with it after we've filled out all of our information. It's just one of those sites that sits collecting dust (and spam messages) for long periods of time, right?

Wrong!

LinkedIn can be a great tool for people in our industry so let's get you started on 9 tips to a better LinkedIn profile. These tips will help you be found among the masses, increase your profile views and overall LinkedIn experience.

Social Media Tips for Embroidery Business

Posted by: Kim Randall on Tuesday, August 9, 2011

These tips are for all of you that have an actual shop that people can and will stop in at, see samples, pick up orders and chat with you. Since you're geo based you should add location-based social media to your Online social branding efforts.

Here are 3 tips for doing just that:

1. Have you placed or claimed your business on Google Places? Make sure all information is correct - keywords, description, website etc...

Laying the Social Media Foundation

Posted by: Kim Randall on Tuesday, August 9, 2011

There are hundreds of thousands of Social Media platforms on the web today. These platforms serve different purposes as well as audiences. Some people are drawn to a more visual experience and prefer videos and images, but others enjoy reading, connecting and engaging. Remember that it usually doesn’t matter what YOU prefer, but rather what your audience prefers, where they are and what generates engagement with your apparel customization company.