marketing

6 Tips for Creating a Facebook Event

Posted by: Kim Randall on Thursday, October 6, 2011

Promoting events on Facebook is uber easy to do no matter if you are creating one for an upcoming birthday party, family gathering, sale or promotion,  or any of the many other types of events out there.  When creating an event on Facebook there are a few things you might want to remember.

1. Choose a Catchy Event Title!

Which one is more appealing? 

Sale on Embroidery

OR

Get in Front of Your Audience!

Posted by: Matt Gould on Monday, September 19, 2011

No matter what product you sell, identifying your customer and then professionally presenting your product to that customer is always the priority. In order to have success selling letterman jackets with full back designs you MUST get the jackets in front of potential customers. Seeing is believing, as most high school students and their parents have not seen the "New Generation of Letterman Jackets" with the eye-catching full back design options that are available.

8 Steps to Get Your Business on Twitter

Posted by: Kim Randall on Tuesday, September 6, 2011

Sometimes the hardest part of adding something new to any marketing campaign is simply the fact that people don't know how to begin. With Social Media moving as rapidly as it is, businesses need to begin getting serious with their Online presence. Whether you're goal is to use specific platforms to promote sales, use it as a customer service tool or to become the leader within your industry; one thing will always be the same for everyone.... You have to create an account.

Social Media Tips for Embroidery Business

Posted by: Kim Randall on Tuesday, August 9, 2011

These tips are for all of you that have an actual shop that people can and will stop in at, see samples, pick up orders and chat with you. Since you're geo based you should add location-based social media to your Online social branding efforts.

Here are 3 tips for doing just that:

1. Have you placed or claimed your business on Google Places? Make sure all information is correct - keywords, description, website etc...

Laying the Social Media Foundation

Posted by: Kim Randall on Tuesday, August 9, 2011

There are hundreds of thousands of Social Media platforms on the web today. These platforms serve different purposes as well as audiences. Some people are drawn to a more visual experience and prefer videos and images, but others enjoy reading, connecting and engaging. Remember that it usually doesn’t matter what YOU prefer, but rather what your audience prefers, where they are and what generates engagement with your apparel customization company.